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~ Web Submission Services ~
Providing Search Engine Advertising Services
Specializing In Traffic Generating
HIGH Search Engine Ranking Results
904-992-4341

LookSmart

LookSmart Notes:

• LookSmart is a Pay Per Click Directory.

• Human reviewers actually review sites.

• LookSmart also owns and provides results to the Zeal directory.

LookSmart Results:

• LookSmart says they reach four out of five internet users by providing results to MSN, AltaVista, Netscape NETCENTER, Inktomi, Prodigy, Juno, CNN, Road Runner, Cox Interactive Media, InfoSpace (Go2Net, Dogpile, MetaCrawler) and Ask Jeeves.

Preparing For LookSmart:

Human editors will review your site.  It is important to follow the following guidelines.

• Your site must be in English.

• The site must be of use to someone in the U.S.A.

• The content must belong to you and must be original.

• Your site must not contain any illegal content.

• Your site must not contain material that is pornographic or adult-only oriented.

• Avoid pop-ups.

• Your site must not experience any down time.

• Do not submit an incomplete site.

• Your site must contain quality content.

• Design should be comfortable.

• Keep navigation simple.

• Fast loading.

• No broken links.

• Quality graphics.

• Don't include sound on your site.

• Keep animated graphics and flash to a minimum.

• Include contact information.

• Include copyright information.

• Include a site map.

• No mirror or duplicate sites.

• No re-directs.

                Titles:

• Up to 35 characters.

• List the official name of your business in your title.

• Don't use slogans or marketing hype in your titles.

• Don't use exclamation points or any other special characters in your title.

                Descriptions:

• Up to 145 characters.

• Write an informative, relevant description for your site.  Do not include marketing hype.

• Use proper grammar.

• Write your description in the third person form.

• Don't write price, date or time sensitive information in your description.

• Avoid excessive punctuation.

Choosing A Category:

• Choose a category that is relevant to the URL of the specific page that you are submitting.

• An editor may select a category different than you suggest if they deem necessary.

Submitting to LookSmart:

• You pay a one time non-refundable fee to LookSmart.

• You must pay a minimum of $150 deposit.

• You will be charged $0.15 per click.

• There is a $15 click through minimum per month.  (If your site does not receive $15 in click throughs per month, you will still be charged $15.  If you only receive ten clicks, you will be paying $1.50 for the clicks and will still be charged the remaining $13.50 for the month.)
  With this $15 minimum per month, it will cost at least $180 per year to remain listed in LookSmart for a full twelve months.  Plus your initial $49 review fee.

• Submit to LookSmart at http://listings.looksmart.com/submit/?synd=zbl&chan=home

• If your site is U.S. regionally specific, submit to the appropriate city category -- http://www.looksmart.com/r?l&&page=/local/select.html

LookSmart Global Directories:

• If your site is not relevant to U.S. visitors and/or is not in English, submit to the appropriate global directory:

• Australia -- http://au.zeal.com/users/build_directory.jhtml?rpc=34

• Canada -- http://submit.looksmart.com/can.jhtml?synd=can&chan=lscan

• Hong Kong -- http://www.looksmart.com.au/help/subsite.shtml

• Malaysia -- http://www.looksmart.com.au/help/subsite.shtml

• Netherlands -- http://nl.looksmart.co.uk/

• New Zealand -- http://www.looksmart.com.au/help/subsite.shtml

• Singapore -- http://www.looksmart.com.au/help/subsite.shtml

• United Kingdom -- http://submit.looksmart.co.uk/

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